Content Collaboration Across Product Lifecycle
The more integrated a product team, the more stakeholders are involved in each part of the product lifecycle. An integrated product team that collaborates throughout the product lifecycle has been proven more successful and cost effective than a team that operates phases in a silo.
Content Collaboration Template
The content collaboration template is an effective illustration of how various stakeholders and teams can and should engage in each part of the product lifecycle. Employing a template like this encourages efforts to minimize silos. The four categories in this product lifecycle, address content acquisition, delivery, management and engagement and benefit from as many teams as possible with varies background and perspectives.